ACCOUNT OVERVIEW / HR—001
I’m Hritik, a performance marketer helping businesses build thoughtful Meta campaigns through audience research and creative testing.
Before diving into Meta campaign strategy, I ran real business operations, handled customer cash flow, and built client trust from scratch. Here is how that translates to performance marketing:
Invested an initial capital of ₹22,000 and scaled it to ₹3,00,000+ in gross revenue across 12 months. Managed end-to-end unit economics: supplier sourcing, pricing, inventory risk, and direct-to-consumer sales.
Built and maintained a self-employed tutoring client base through word-of-mouth. Developed structured learning roadmaps, client reporting, and reliable execution.
Started experimenting with traffic and conversion funnels on ClickBank in 2021. Learned early on that clicks without audience-message resonance burn money. Today, channeled into structured Meta campaign testing and ad account strategy.
Explore the strategy, the creative,
and the next question I’d test.
Use your own account baseline. These are starting points for investigation, not universal benchmarks.
A future portfolio campaign, measured in real hiring conversations.
No campaign results yet. These fields will show verified aggregates after launch. Clicking an email or WhatsApp button is not a confirmed enquiry.
I will use campaign and creative UTMs, validate website events, and reconcile genuine hiring enquiries and accepted interviews with a private tracker. Public reports will show date range, spend, outcome definitions, attribution settings and last refresh time. Personal contact details will never appear here.
Automated reporting requires an authorised Meta reporting connection and a protected server-side refresh. Until that is connected, I will publish dated, verified snapshots rather than label manual numbers “live”.
Hiring for a junior performance marketing role? I’d like to hear about your team, the work and the opportunity.
For HR teams, recruiters, agency owners and founders hiring a marketer. Explore my agency contribution plan to see how I would support your team with senior review.
Read my contribution plan ↗Ready to discuss a role, requirements or next steps? Open the form to prepare a direct WhatsApp or Gmail message.
Prepares a structured WhatsApp & Gmail draft in 1 click.